Data protection strategy for targeted marketing in the construction products sector
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We advised a manufacturer in the construction products and solutions sector on the data protection aspects of implementing a new targeted online advertising model. Our work encompassed an assessment of the client’s current data protection framework to evaluate its alignment with the planned marketing strategy, along with the identification of additional measures required to ensure compliance with applicable data protection legislation.
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Sonja Heinonen-Tilli
Senior Associate, Attorney at Law
+358 50 4682 182
sonja.heinonen-tilli@procope.fi
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