Data protection strategy for targeted marketing in the construction products sector
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We advised a manufacturer in the construction products and solutions sector on the data protection aspects of implementing a new targeted online advertising model. Our work encompassed an assessment of the client’s current data protection framework to evaluate its alignment with the planned marketing strategy, along with the identification of additional measures required to ensure compliance with applicable data protection legislation.
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Sonja Heinonen-Tilli
Senior Associate, Attorney at Law
+358 50 4682 182
sonja.heinonen-tilli@procope.fi
Recent references
The demerger of Suomen Hyötytuuli into three new companies
We are pleased to announce that Suomen Hyötytuuli Oy has successfully finalized its demerger earlier this year into three new companies: Suomen Hyötytuuli Oy, Tahkoluoto Offshore Oy and Arenso Oy. The demerger plan was registered in March 2024, and the demerger was implemented in September 2024. …
Reference – 06.06.2025
Data protection strategy for targeted marketing in the construction products sector
We advised a manufacturer in the construction products and solutions sector on the data protection aspects of implementing a new targeted online advertising model. Our work encompassed an assessment of the client’s current data protection framework to evaluate its alignment with the planned marke…
Reference – 02.03.2025
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